POP & Co is seeking an experienced Content Creator & Content Strategist to craft engaging content for websites and social media platforms. In this role, you’ll develop strategies that align with business objectives, analyze content performance, and ensure that all materials reflect the company’s brand image.

Content Creator & Content Strategist Jobs in Sri Lanka – Colombo

Position Overview

Location: Colombo, Sri Lanka
Job Category: Content Creation & Strategy
Employment Type: Full-time
Company: POP & Co

Join POP & Co as a Content Creator & Content Strategist, where you will develop engaging content strategies that align with brand goals, optimize for SEO, and drive meaningful results.

Job Description

POP & Co is seeking an experienced Content Creator & Content Strategist to craft engaging content for websites and social media platforms. In this role, you’ll develop strategies that align with business objectives, analyze content performance, and ensure that all materials reflect the company’s brand image.

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Key Responsibilities

1. Content Development: Create clear, engaging social media and website content aligned with the company’s brand and consumer needs.
2. Content Planning: Maintain a content calendar with project deadlines and launch schedules.
3. Market Research: Stay updated on trends in content, SEO, and consumer behavior.
4. Performance Analysis: Use Google Analytics and Search Console to analyze content marketing performance and anticipate trends.
5. Content Audits: Assess the performance of existing content and optimize for SEO.
6. Style Guide Development: Establish tone and style guidelines to ensure consistent and engaging messaging.
7. Optimization: Develop SEO-optimized content to improve visibility and engagement.
8. Client Reporting: Provide actionable insights into content marketing success through detailed reports.

Ideal Candidate Profile

We are looking for a creative and strategic thinker who excels at crafting compelling content and analyzing its impact. The ideal candidate should be methodical, detail-oriented, and passionate about staying ahead of content marketing trends.

Skills and Qualifications

Core Skills

• Proficiency in SEO optimization and Google Analytics.
• Strong understanding of content marketing trends and consumer behavior.
• Experience with Google Ads and Meta Ads (preferred).
• Ability to create and implement content strategies.

Soft Skills

• Attention to detail and the ability to meet tight deadlines.
• Excellent written and verbal communication skills in English.
• Ability to work methodically and independently.

Education and Experience

• Experience: Minimum 3 years as a Creative Writer or Content Strategist.
• Preferred Skills: Hands-on experience with digital advertising platforms (Google Ads and Meta Ads).

What We Offer

• Competitive salary and performance incentives.
• Opportunities for career growth and skill development.
• Collaborative and creative work environment.
• Access to industry-leading tools and platforms.

About the Team

At POP & Co, our content team thrives on creativity and innovation. We work collaboratively to deliver impactful content strategies that drive meaningful results for our clients.

Selection Process

1. Application Review: Screening based on skills, experience, and qualifications.
2. Content Assessment: A short test to evaluate content development and strategy skills.
3. Interview: Panel interviews focusing on creativity, strategic thinking, and cultural fit.
4. Offer: Selected candidates will receive an offer letter with role details.

Life at POP & Co

POP & Co fosters a culture of creativity, innovation, and inclusivity. We believe in empowering our team members with tools and opportunities to excel in their careers.

Next Steps

Submit your resume and a portfolio of previous content work through the POP & Co careers portal. Shortlisted candidates will be contacted for further assessments.

Acknowledgment & Diversity

POP & Co is committed to diversity and equal opportunity. We welcome candidates from all backgrounds to join our creative and strategic team.

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